If you are cold emailing it is going to be extremely difficult to pre-qualify them with a survey or simply shooting over a set of questions.
Sales is not about you - the prospect doesn't care that you want their money. There is nothing in for them to answer that survey.
If you are cold...
I got my hands on this account and i never did any myspace money,
my questions are:
how much would you pay for that account?
how would you use it?
how much can be made out of it?
thanks a head.